G.O.A.T. Climb & Cryo

G.O.A.T. Climb & Cryo in Chicago, designed by Siren Betty Design, redefines the fitness experience with bold energy and modern sophistication. Inspired by luxury hotels, the space features sleek lines, custom murals, and metallic accents that celebrate athleticism, artistry, and the pursuit of greatness in every detail.

G.O.A.T. Climb & Cryo isn’t your typical fitness studio. The design draws inspiration from high-end hotels, bringing polish and edge to a space dedicated to performance and recovery. Modern linear lighting changes color to energize the environment, while graffiti murals by local artists introduce contrast and vibrancy. In the Legends Lounge, portraits of the Greatest Of All Time honor iconic athletes alongside a taxidermy goat, a playful nod to the brand’s namesake. Thoughtful finishes echo Olympic gold, silver, and bronze, weaving subtle symbolism into the design. Every material choice balances function with flair, creating a space that feels fresh, motivating, and dynamic. The result reflects Siren Betty Design’s ability to turn athletic spaces into bold, immersive experiences.

Photos by Waypost Creative

G.O.A.T. Climb & Cryo by Siren Betty Design, climb studio with mirrored walls, neon purple grid lighting, and vertical machines.
G.O.A.T. Climb & Cryo by Siren Betty Design, entrance hallway with glowing blue linear lights, concrete floors, and glass doors.
G.O.A.T. Climb & Cryo by Siren Betty Design, colorful graffiti mural spelling “GOAT” with layered lettering and bold abstract tones.
G.O.A.T. Climb & Cryo by Siren Betty Design, neon “Legends Lounge” sign detail in warm yellow light against a dark modern wall.
G.O.A.T. Climb & Cryo by Siren Betty Design, locker area with matte black wall tiles, wood lockers, and minimalist brass hardware.
G.O.A.T. Climb & Cryo by Siren Betty Design, bathroom with metallic gold tiles, black marble vanity, and modern rectangular mirrors.
G.O.A.T. Climb & Cryo by Siren Betty Design, locker room with wood cabinets, hexagon floor tiles, and sleek shower entryway.
G.O.A.T. Climb & Cryo by Siren Betty Design, gallery wall with sports portraits, colorful mural, and mounted goat sculpture.
G.O.A.T. Climb & Cryo by Siren Betty Design, entry corridor with glass walls, neon blue lights, and view into modern reception desk.
G.O.A.T. Climb & Cryo by Siren Betty Design, close-up of pendant light over colorful “GOAT” mural with vibrant graphic wall art.
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