The Siren Call
Design insights, project stories, and creative perspectives from Siren Betty Design.
How to Choose a Hospitality Interior Design Firm in San Diego
Choosing a hospitality interior design firm takes more than reviewing a portfolio. Here's what San Diego restaurant owners, hotel developers, and hospitality groups should consider before selecting a design partner.
Inside The Publishing House: An Adaptive Reuse Case Study in Boutique Hotel Design
At The Publishing House in Chicago’s West Loop, a historic building became an intimate, 11-room bed and breakfast. Explore how Siren Betty Design used adaptive reuse to shape a distinctive boutique hotel. Individual guest rooms and welcoming common spaces make the building’s history part of the guest experience.